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🛫 Pax Tracking:
What It Is and Why It Matters

Understanding how passengers move—from the moment they park or get out of a taxi to the time they board their flight (and vice versa)—offers a major opportunity for airport operators. It enables both economic optimization of services and enhanced safety for travelers and staff.

The biggest beneficiary? The customer experience. By improving passenger circulation, airports can reduce bottlenecks and long wait times at check-in, security, and other high-traffic zones—including taxi stands.

To achieve this, airports must implement a Pax Tracking system: an IoT platform based on Wi-Fi signals and a network of sensors capable of detecting the movement of individuals carrying mobile devices within the airport.

By collecting and analyzing these data, the system helps:

📉 Reduce queues at checkpoints

🔄 Streamline logistics and commercial services

🛍️ Increase dwell time in concession areas, boosting non-aviation revenue (which accounts for over 50% of airport profits)

Efficient flow management also has a direct impact on safety—especially in today’s context, where avoiding crowding and promoting smooth circulation is more critical than ever.

With over 20 years of experience in this field, Laboratori Guglielmo Marconi is Italy’s leading provider of Pax Tracking solutions.

Its LabsMove system is already deployed in major international hubs, helping airports become smarter, safer, and more passenger-centric. LabsMove impiegata nei più importanti hub internazionali.

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